C&L Aerospace Portal
Enterprise Aviation Parts Search & Procurement Platform
Role
Product Lead & UX Strategist
Focus Areas
Product Strategy • UX/UI Design • Information Architecture • Enterprise Commerce • Customer Experience
Overview
C&L Aerospace is a global supplier of aircraft parts, components, and support services. The customer portal was designed to streamline how aviation customers search inventory, compare availability, manage orders, and interact with C&L's global supply network.
The platform needed to support a wide range of users—from purchasing managers and maintenance teams to aviation operators requiring rapid access to critical aircraft components. The challenge was balancing the complexity of aerospace inventory management with a user experience that remained efficient and approachable.
As Product Lead and UX Consultant, I helped define the platform structure, user workflows, search experience, and interface patterns across key areas of the portal.
The Challenge
Aircraft parts procurement presents unique challenges not found in traditional ecommerce platforms.
Users often search using part numbers, alternate parts, certifications, inventory conditions, exchange programs, and warehouse availability while operating under significant time and operational constraints.
The platform needed to:
Surface highly specialized inventory data
Support complex search and filtering workflows
Improve visibility into stock availability and alternates
Reduce friction in quoting and purchasing processes
Provide a scalable foundation for future portal capabilities
Platform Scope
Inventory Search & Discovery
Designed workflows for locating, evaluating, quoting, and purchasing aircraft parts through complex inventory and availability datasets.
Customer Portal Experience
Created account dashboards, order tracking, purchasing history, account management, and customer self-service tools.
Customer Onboarding
Designed account application and approval workflows, registration experiences, and supporting communications for new customers.
Digital Customer Journey
Mapped and improved interactions across portal experiences, transactional emails, support touchpoints, and purchasing workflows.
Outcomes
The portal modernized how customers interacted with C&L Aerospace inventory and procurement services, creating a more efficient experience for locating, evaluating, and purchasing aircraft parts.
The work focused on improving discoverability, reducing workflow complexity, and supporting business-critical purchasing decisions within a highly specialized industry.
Contributions
Led UX strategy and workflow design across core portal experiences
Defined information architecture for inventory search and procurement workflows
Simplified complex aerospace inventory and certification data into actionable interfaces
Designed search, filtering, comparison, and ordering experiences
Collaborated with stakeholders to align user needs with business objectives
Established reusable interface patterns to support future platform growth